MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Media Agencies - China 2024

Mindshare


Overall Rank: 1
Points: 245.9
Awards Won: 16
Finalist(s) Achieved: 1

Best in Show(s) Won: 0
Gold(s) Won: 2
Silver(s) Won: 9
Bronze(s) Won: 5
Location: Shanghai
Region: China

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Turning Gameplay into Foreplay

Durex

Reckitt

Mindshare

China

Gaming, Gamification & E-Sports

Smarties APAC

Silver

Late-Night Encore

Haidilao

Haidilao

Mindshare

China

Instant Impact / Promotion | Omnichannel Marketing

Smarties X

Silver, Bronze

Snapdragon: Hear the Difference

Snapdragon

Qualcomm

Mindshare

China

Innovative Use of AI in Advertising | AI-Powered Audience Engagement

Smarties X

Silver, Bronze

Lullaby Podcast Series

SOFY

Unicharm

Mindshare

China

Creator / Influencer / Celebrity Marketing | Brand Experience

Smarties X

Silver, Finalist

Turning Gameplay into Foreplay

Durex

Reckitt

Mindshare

China

Brand Experience | Gaming, Gamification & E-Sports

Smarties X

Gold, Bronze

Turning Gameplay into Foreplay

Durex

Reckitt

Mindshare

China

Gaming, Gamification & E-Sports | Social Impact Marketing

Smarties China

Gold, Bronze

All Roads Lead to Nike Sportchella

Nike

Nike

Mindshare

China

Cross Platform - Digital only | CX Marketing

Smarties China

Silver (2)

Late-Night Encore

Haidilao

Haidilao

Mindshare

China

Brand Experience

Smarties China

Silver

Snapdragon: Hear the Difference

Snapdragon

Qualcomm

Mindshare

China

AI Marketing | Experimental / Innovation Technology

Smarties China

Silver (2)

Lullaby Podcast Series

Sofy

Unicharm

Mindshare

China

Social Impact Marketing

Smarties China

Bronze