MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Solution Providers - Global 2024

Amazon Ads


Overall Rank: 1
Points: 183.3
Awards Won: 12
Finalist(s) Achieved: 6

Best in Show(s) Won: 0
Gold(s) Won: 1
Silver(s) Won: 4
Bronze(s) Won: 7
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

LEGO launches lifted market share by 53% @23X RoI

The LEGO Group

KIRKBI

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming

Smarties APAC

Bronze

Ultimate Gaming SetUp: A Multi-Brand Succes Story

Intel

Intel

Amazon Ads

India

Customer Journey Marketing - Lead Generation / CRM

Smarties APAC

Finalist

HP Omen rose to Rank 3 via full funnel strategy

HP

HP Inc.

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming

Smarties X

Bronze

LEGO launches lifted market share by 53% @23X RoI

The LEGO Group

KIRKBI

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming | Customer Journey Marketing - Lead Generation / CRM

Smarties X

Gold, Bronze (2)

Olay X Amazon Ads: Bridging STEM Gender Gap

Olay

Procter & Gamble

Amazon Ads

India

Diversity? & ?Inclusion

Smarties X

Finalist

Building EV category on Amazon: Achieving 77x ROAS

Hero MotoCorp

Hero Motors Company

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming

Smarties India

Silver

Engaging Baby Audiences: Baby & Toddler Store

Himalaya Wellness

Himalaya Global Holdings

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming

Smarties India

Bronze

HP Omen rose to Rank 3 via full funnel strategy

HP

HP Inc.

Amazon Ads

India

Integrated Ecommerce Innovation & Live Streaming

Smarties India

Finalist

Huggies drove 12% awareness lift using Amazon Ads

Huggies

Kimberly-Clark

Amazon Ads

India

Programmatic

Smarties India

Finalist

LEGO launches lifted market share by 53% @23X RoI

The LEGO Group

KIRKBI

Amazon Ads

India

Product and / or Service Launch | Customer Journey Marketing - Lead Generation / CRM | Integrated Ecommerce Innovation & Live Streaming

Smarties India

Silver (2), Bronze

Levi’s drove 15% higher recall via AI creatives

Levi's

Levi Strauss & Co.

Amazon Ads

India

Programmatic

Smarties India

Silver

Noise Buds N1 became a bestseller on Amazon

Noise

Titan Company Limited

Amazon Ads

India

Product and / or Service Launch | Integrated Ecommerce Innovation & Live Streaming

Smarties India

Finalist (2)

Ultimate Gaming SetUp: A Multi-Brand Succes Story

Intel

Intel

Amazon Ads

India

Customer (CX) / User Experience (UX) & Design

Smarties India

Bronze